What is spend cap in facebook ads?

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Eloy Runte asked a question: What is spend cap in facebook ads?
Asked By: Eloy Runte
Date created: Sun, Jul 4, 2021 4:21 PM
Date updated: Tue, Jun 28, 2022 12:27 PM

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Top best answers to the question «What is spend cap in facebook ads»

Basically, this is Facebook's way of giving your caps some flexibility. An ad spend cap is a cap average. If they spend $125 on your ad on one day, they will have to make up for it by only spending $75 for the ad on another day, so your average works out to be $100.

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